Say No To Ageism

Say No To Ageism is in its ninth year. It is a joint campaign to end age discrimination by The Health Board Executive (HSE), The Equality Authority and the Department of Health. Ageism is one form of abuse of older people and can lead to other types of abuse toward older people. The campaign will run from the 4th to the 8th of June.

The campaign aims to raise public awareness about ageism and to promote age friendly services. The campaign will also be supported by transport companies including Iarnród Éireann. The Equality Authority will launch the campaign on the 5th of June at their headquarters at 11:30.

2012 is the European Year of Active Ageing and Solidarity between Generations.